Shangmei Fur is a professional manufacturer specializing in the R&D, production and customization of high-quality fur coats. Its core brand "Narmilar" has been deeply engaged in the fur clothing industry for many years, adhering to the core mission of "Crafting high-end fur products with ingenuity to meet diverse dressing needs". Relying on its abundant material reserves, complete production chain and flexible customization services, the company has established a professional and reliable brand image in the industry, and has become a trusted fur coat supplier for numerous partners and consumers.
In terms of material selection, "Narmilar" upholds the concept of "Quality originates from the source", gathering high-quality fur resources from around the world to build a diversified material matrix. Currently, the brand covers a variety of high-end fur materials such as mink fur, fox fur, raccoon dog fur, rex rabbit fur and sheepskin. Each type of material undergoes strict source selection - from the origin traceability and health inspection of fur raw materials to the testing of fur density, luster and softness, a standardized quality control system has been established. This ensures that each batch of fur raw materials possesses excellent texture and durability, which can not only meet the luxurious needs of classic styles, but also adapt to the light and fashionable styles of modern designs, providing a sufficient material foundation for the product innovation of "Narmilar".
In the production process, we have built a complete processing and production chain for the "Narmilar" brand, covering "from raw material processing to finished product delivery", realizing full-process independent control. The company is equipped with a modern production base, introducing advanced fur processing equipment and cutting-sewing techniques in the industry. It has set up core departments including a raw material pretreatment workshop (covering processes such as tanning, dyeing and finishing), an exclusive design and pattern-making center for "Narmilar", a cutting workshop, a sewing workshop and a quality inspection and packaging workshop. Each link is supervised by professional technicians with more than 10 years of experience. From the softening treatment and precise cutting of fur raw materials to the stitch control and detail modification during manual sewing, and then to the final quality inspection of finished products (covering more than 20 testing indicators such as dimensional accuracy, fur integrity and sewing firmness), every step follows strict production standards. This ensures that each "Narmilar" fur coat leaving the factory combines aesthetics and practicality, avoiding common problems such as fur shedding and irregular version.
Customization service is one of the core competencies of "Narmilar". We deeply understand the personalized needs of different customers and have launched a "full-dimensional customization solution" for the brand. Whether it is bulk customization for brand customers (supporting "Narmilar" logo embroidery, exclusive color development and version adjustment) or private customization for high-end retail customers (from material selection and style design to precise size measurement and personalized detail matching), we can provide one-on-one professional services. The "Narmilar" customization team consists of senior designers and craftsmen, who will follow up the whole process including demand communication, design plan confirmation, production progress feedback and finished product fitting adjustment, ensuring that the final product perfectly meets the customer's expectations and highlights the quality and personality of "Narmilar".
Since the establishment of the "Narmilar" brand, the company has always prioritized quality and service. With stable product quality, abundant material choices, flexible customization capabilities and efficient delivery efficiency, it has won wide recognition from customers at home and abroad. In the future, we will continue to deepen our presence in the fur clothing industry, continuously explore new technologies and new designs for "Narmilar", and constantly optimize the production chain and customization service system. We are committed to providing more customers with higher-quality and more personalized "Narmilar" fur coat products, and promoting the brand to become a world-leading manufacturer and customization service provider of fur clothing.
